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Strategic Planning: How to steer your business to wherever you want to be?

Strategic Planning: How to increase your revenue and profits in business?

A firm can achieve a higher rate of profit over a rival in one of two ways: either it can supply an identical product or service at a lower cost, or it can supply a product or service that is differentiated in such a way that the customer is willing to pay a price premium that exceed the additional cost of the differentiation. In this article, we will go through each of the strategy in details.

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